Client: Raya Al Ashi
Project: Resonance
-A new club event opening and client needed a new and exciting identity for the concept. The meaning of the word “Resonance” inspired me by the scientific definition of how sound travels through space.
Goal:
-Creating an impactful resonoting brand.
-Below, in this diagram, shows how sound vibrates from the object to the ear through space and time.
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The logotype demonstrates how the letters in the word “resonance” are being stretched emphasizing on syllables.
Logotype proposal for @resonance.dxb and custom work to show brand appeal.